5 Data-Driven Lessons To Boost Website Conversions
Every growing business owner has been through this at one point: you set up your new or refreshed website, ensure your analytics tools are connected, schedule promotional campaigns to your…
How Would You Define Digital Marketing?
When people ask me what I do for a living, and I say “I have a digital marketing agency,” sometimes I get a blank stare. Maybe that’s because the term…
Ideas for Increasing Conversions on Your Website
A business website can serve multiple purposes including offering more information about your enterprise, providing details about the location of your company, a platform to showcase your products and services,…
Should I Hire a Marketing Agency or Recruit an Employee?
Great question. The answer is two-fold: It depends, and It doesn’t have to be either/or To be totally sure you make the right decision – right for you and your…
Five Tips On Getting Your Website To Convert Better
When you initially built your website, you might have placed too much focus on design rather than on things that might convert visitors. This is an easy mistake if you…
5 Digital Marketing Strategies That Will Boost Your Sales
In our previous article we discussed two primary goals for a successful digital marketing campaign. The two goals are: Increase Sales, and Increase Participation In this article, we look at…
When Should You Hire a Marketing Agency?
Every successful business delivers the best value for money to its own customers and clients by focusing on the most appropriate ways to deliver value for money. Let’s discuss that…
Completing Your First Digital Marketing Strategy Audit
The sound of the word “audit” might automatically make you think of the IRS looking into your finances. While perhaps a trigger word, an audit isn’t always worth worrying about.…
Why Your Brand Is More Than Just A Colorful Logo And Fancy Words
“Your brand is a story unfolding across all customer touch points.” – Jonah Sachs You’ve probably heard the term branding or brand strategy thrown around a lot if you’ve put…
SEO: What You Need To Know For 2018 And Beyond
If you’ve been keeping up with SEO (search engine optimization) trends for your website in any way, then you already know how much it’s evolved in just the last decade.…
Facebook Ad Basics: Follow These 7 Steps To Generate More Leads
If you run a business, you probably already understand the value of Facebook as a way of attracting qualified prospects for your products or services. But not everyone has gotten…
How To Generate More Leads Using Top Social Media Channels
Social media has come a long way from once being just a place to play to a more serious outlet for marketing. It’s one of the best places to generate…
From Stories to Collaborations: 7 Facebook Updates You Need To Know About
Facebook continues being one of the most powerful social hubs for promoting yourself and businesses with no slowdowns in sight. One of the greatest aspects of Facebook is how they continue…