“Calling All Customers!” Creating A Facebook Lead Form Ad Campaign
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When was the last time your company launched an ad campaign that was set up to gather leads or capture…
The Blog
Your One-Stop Shopping Campaign: Selling on Facebook & Instagram
When you run an eCommerce shop, it goes without saying that you’d probably like to get free access to millions…
Podcast: Is My Facebook Ad A Good Investment?
When you’re in Facebook Ads Manager, the beauty is that it gives you a lot of data. You just have to be able to understand and interpret what that data means so that you know how effective it is.
Best Digital Marketing Practices During a Global Crisis
The recent global pandemic has affected all aspects of life — including activities within the world of business. Of course,…
Podcast: How Digital Marketing Agencies Get Paid
It’s always important to ask a digital agency you’re working with, “What is your fee structure? How do you typically charge or bill your clients?”
How Digital Marketing Agencies Get Paid
As a marketing manager or a CEO, understanding how marketing agencies charge for their services puts you in a position…
Video: How to Track Campaigns in Google Analytics
This is a quick tutorial on how to use UTM tracking to enhance your analytics collection when tracking website visits…
The Women Leading Digital Marketing
The digital marketing industry is flush with wonderful leadership diversity. From content to social media to analytics, many of the…
Guide to Digital Rebranding
Back in the late 1990s, Target’s image was a low-cost discount retailer that was no different than its competitors Kmart…
Exclusive Content For Your Followers
Exclusivity content keeps your faithful followers happy, but it also makes them feel like a valuable part of your business…
3 Tips for Accessibility In Your Digital Marketing
The need for websites and social media networks that offer accessibility features has been a long-standing need ever since the…
Podcast: Top 5 Tools For Keyword Research
We do a lot of training around digital marketing and SEO. So, we’ve compiled some resources that can help enhance…
2020 Digital Marketing Resolutions
Can you believe we’re entering a new decade? How time flies when you’re having fun! We’ve had a busy, productive…
Trending For The Holidays
The holidays are here! Year-end festivities are abuzz with gift-giving, gratitude, and generosity. For many businesses, this is the busiest…
Podcast: Digital Marketing Thought Leaders
When it comes to digital marketing, there’s always so much that’s constantly changing. And with that constant change, comes the…