Are Your Meta Ad Campaigns Paying Off?
Facebook and Instagram are the leading social media platforms used by marketers worldwide. If you’re running ad campaigns on these networks for your brand, it’s crucial to understand how to…
You Need More Than Fresh Content – 5 Unique Social Media Posting Ideas
Smart marketers know that inbound marketing is the way to go. They also know that social media is one of the primary tools of inbound marketing. One of the biggest challenges many…
3 Online Marketing Ideas You’d Never Think Of
How many times have you seen a marketing idea and exclaimed, “Why didn’t I think of that?!” Well, be ready to have your mind blown – and hopefully inspired –…
How Micro-Moments Are Changing The Way We Approach Online and Mobile Marketing
What’s the one common denominator among most consumers in 2016, aside from the fact that they all use oxygen? They all have smartphones. That’s why mobile marketing continues to rank…
How To Catch Lightning in a Bottle with Facebook Live Video
Here’s some online marketing jargon for you…”lightning in a bottle.” In online marketing terms, lightning in a bottle is all about taking the early high ground when a new marketing tool…
4 Ways to Build Your Brand With Content Marketing
Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads. If you are not among the 90% of companies marketing with online content, then it’s time…
5 Ways to Get Noticed on LinkedIn
As the largest networking site in the world, LinkedIn is home to a huge mix of opportunities. From relationship building to lead generation, LinkedIn is the place to be for professionals.…
4 Online Marketing Trends You Need To Execute Before Year End
We are now halfway through a year of quickly evolving developments in online marketing. Audiences are more in need of fast and convenient content that fits their on-the-go lifestyles. Marketers…
Your Short Guide to Partnering with an Influencer
As a small business, influencer marketing might not be on your radar. After all, it’s expensive and is only really used by big corporate brands right? While it is true…
3 Reasons Your Business Needs A Positive Review
When is the last time you asked someone to give your business an online review? And have you thought about how much impact it have be for your business? If…
Your Facebook Ad Budget Just Got Amplified…Here’s Why.
If you’ve been purchasing ads on Facebook to attract more leads and sales for your business, things just got better. Recently, Facebook announced a big change that will take effect…
Preparing Your Marketing Budget
How much is too much or too little to spend in marketing? If you’re a small business owner or solo entrepreneur, this can often be a daunting question as you…
How To Market Yourself as a Thought Leader In Your Industry
As you market your business and excel during your growth or maturity cycle, one of the best things you can do for your personal brand is begin to position yourself…