Millennial vs. Gen Z Marketing
The spending power in our global economy is shifting, and marketers see who’s taking the reins. Their strategy is shifting…
The Blog
Voice Search Optimization: The Next SEO
Many in the marketing realm assumed that voice SEO (allows users to speak into their device to acquire the information…
Guide to Chatbots
One of the hottest marketing and e-commerce tools of the trade right now are chatbots – bots programmed to answer…
What Is Digital Transformation And How Can My Company Benefit From It?
Digital transformation is about bringing companies fully and successfully into the 21st Century. When a company becomes “digitally transformed” from…
Five Benefits of Social Media Training
Social media is now well into its second decade as a prominent part of many marketing campaigns, and it only…
How Would You Define Digital Marketing?
When people ask me what I do for a living, and I say “I have a digital marketing agency,” sometimes…
You Need More Than Fresh Content – 5 Unique Social Media Posting Ideas
Smart marketers know that inbound marketing is the way to go. They also know that social media is one of the…
3 Online Marketing Ideas You’d Never Think Of
How many times have you seen a marketing idea and exclaimed, “Why didn’t I think of that?!” Well, be ready…
How Micro-Moments Are Changing The Way We Approach Online and Mobile Marketing
What’s the one common denominator among most consumers in 2016, aside from the fact that they all use oxygen? They…
How To Catch Lightning in a Bottle with Facebook Live Video
Here’s some online marketing jargon for you…”lightning in a bottle.” In online marketing terms, lightning in a bottle is all…
4 Ways to Build Your Brand With Content Marketing
Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads. If you are not among the…
5 Ways to Get Noticed on LinkedIn
As the largest networking site in the world, LinkedIn is home to a huge mix of opportunities. From relationship building to…
4 Online Marketing Trends You Need To Execute Before Year End
We are now halfway through a year of quickly evolving developments in online marketing. Audiences are more in need of…
Your Short Guide to Partnering with an Influencer
As a small business, influencer marketing might not be on your radar. After all, it’s expensive and is only really…
3 Reasons Your Business Needs A Positive Review
When is the last time you asked someone to give your business an online review? And have you thought about…